Key IT trends in e-commerce with expert commentary from NotPIM
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### Launch of Dunelm's Mobile AppDunelm released its dedicated mobile app for iOS and Android this week, extending AI-powered search, recommendations, and browsing from its website to mobile devices. The...
### Launch of Creative Agent in Retail MediaAmazon Ads has introduced Creative Agent, an agentic AI tool integrated into Creative Studio, enabling advertisers across the UK, France, Germany, Italy, and...
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### The Launch EventBath & Body Works debuted its first authorized storefront on Amazon's US marketplace on February 20, 2026, offering a curated selection of body care and home fragrance...
### Nordstrom's AI Integration in ProcurementNordstrom has integrated artificial intelligence heavily into its procurement spend analytics software to enhance sourcing strategies and spending visibility. Karoline Dygas, VP and Chief Procurement...
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### Data Quality as Margin ProtectionData quality has emerged as a core margin protection strategy in e-commerce, positioning accurate product data as essential infrastructure rather than a secondary concern. Industry...
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### The Russian Shelf Expands to Non-Food GoodsRussia's Ministry of Industry and Trade has drafted a bill introducing a "Russian Shelf" for non-food consumer goods, extending the concept originally applied...
Current Pressures Driving AI Adoption in Russian Retail Russian retail faces its most challenging year in a decade in 2025, with entrepreneurial confidence dropping to pandemic-era lows amid declining consumer...
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