Важные события рынка ИТ в электронной коммерции с комментариями экспертов из NotPIM
OTTO, Germany’s largest online marketplace, has initiated a significant transition in e-commerce content production by replacing traditional model photography with generative AI-generated images. Leveraging its proprietary MOVEX Virtual Content Creator,...
Regulatory Response to Marketplace Policy Changes In August 2025, Russia’s Federal Antimonopoly Service (FAS) reported a surge in complaints from small and medium-sized businesses regarding recent procedural changes on Wildberries...
The recent analysis, “Same product, but different country: Why one-size-fits-all doesn’t work in the EU,” highlights a structural reality in European e-commerce: the promise of the Single Market—common currency, free...
E-commerce Personalization in 2025: From Advantage to Expectation In 2025, e-commerce personalization has evolved from a competitive differentiator into a foundational expectation of digital commerce infrastructure. The latest developments mark...
Event Overview In a recent interview, Vivek Pandya, lead analyst at Adobe Digital Insights, detailed how data-driven analytics and the rise of generative AI (GenAI) are fundamentally transforming the e-commerce...
OpenAI has announced the launch of Instant Checkout for ChatGPT, marking a substantial leap in the evolution of conversational commerce. The feature allows users in the United States to browse,...
What Happened: Rapid Growth Fuels Content Management Crisis The current trend in online retail revolves around aggressive expansion — retailers continually chase higher traffic, conversion rates, and broader reach. However,...
In September 2025, Ozon, a leading online marketplace, introduced a new visual search capability that allows users to locate products by uploading or capturing photos. Previously, customers on the platform...
Europe’s e-commerce sector is projected to achieve 7% growth in 2025, consolidating its position as a pivotal driver for the continent’s digital economy. According to the European E-commerce Report 2025,...
ChannelX 2025: A Turning Point for Multichannel Commerce On October 8, 2025, London hosts ChannelX 2025, a key event gathering over 350 executives from across the European retail and brand...
What Has Happened: A Knowledge-Based Overview A focused industry analysis has been published detailing innovative online advertising strategies for e-commerce businesses in the DACH region — Germany, Austria, and Switzerland....
Etsy Introduces AI Tools to Empower Sellers and Streamline Marketplace Operations Etsy is expanding its marketplace infrastructure with a suite of AI-driven tools designed to enhance seller efficiency, streamline content...
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